Loyalty 2016 :: Home
Loyalty 2016
29 Feb - 2 Mar 2016
Millennium Hilton Bangkok


Loyalty 2016 took place on 29th February – 2nd March in Bangkok. With over 250 attendees this year’s event was one of the largest annual gatherings of Loyalty professionals in the world.

Over the 3 days delegates benefitted from:

Welcome by Ravindra Bhagwanani, MD, GlobalFlight and Loyalty Chairman
  • Panel discussions and debates hearing about the latest issues and developments in the industry including the merger between Marriott and Starwood Hotels
  • Masterclasses and product workshops were held by a number of our sponsors to showcase their new products, technology and to share their experiences.
  • Networking opportunities including a welcome drinks reception, gala dinner and allocated time throughout the conference days to meet with existing and new peers.
  • Attendance at the annual Loyalty Awards to see who was recognised as the winners and for the first time attendees were able to vote onsite for the Supplier of the Year Award

Disappointed you missed out? There is still time to secure your place at our Loyalty@Freddie Awards conference taking place on April 27 – 28 in Las Vegas. The event focuses on practical case studies and best practice industry examples, it will also feature presentations from our Loyalty Awards 2016 winners.

Thank you to all our sponsors and attendees. We hope to see you in February at Loyalty 2017 in London. Register your interest today to ensure you are the first to hear about next year’s conference. We look forward to welcoming you in 2017.



Register for Updates
A huge congratulations to all of our award winners who were recognised for excellence in the loyalty space at our Loyalty Awards 2016 in Bangkok.The award winners were Loyalty Partner Solutions, Finnair, Air New Zealand and Iberia. Loyalty 2017 will take place in London in February. We hope to see you again next year for another exceptional event! Missed the action at Loyalty 2016 or were you an attendee? View all the images from across the three day event today on Flickr.Photo Gallery. Missed out on sponsoring Loyalty 2016? Why not sponsor Loyalty@Freddie Awards 2016 or get in early for Loyalty 2017. Our two annual Loyalty events are designed to facilitate innovation sharing, best practice and over 500 loyalty professionals attend these events across the year. Contact Sarah Green today to discuss your bespoke package. Disappointed you missed out on Loyalty 2016? There is still the opportunitiy to attend the Loyalty@Freddie Awards. This conference showcases the best practice of previous Freddie Award winners, delivery invaluable insights to all delegates. This year will also feature presentations from our Loyalty Awards 2016 winners. Get more information here.

What you can look forward to in 2017


Be inspired by our keynote presentations and listen to exceptional content from these high level industry experts as they share their market knowledge.

Discuss, debate & learn

Case studies, thought-leadership, panel debates, workshops, masterclasses, high- level industry speakers, exhibition, gala dinner and drink receptions and unrivalled networking over 3 action packed days. All included in your delegate fee!


Benefit from attending our masterclasses, designed to help you find solutions to your specific challenges. Learn new skills which will provide you with the tools for success through a detailed showcase of global airline examples and client testimonials.

Social Events

Enhance your networking opportunities and further develop new relationships by ensuring you attend the complimentary gala dinner and drinks reception, all included in the price of your delegate registration.

Register for Updates
Attending Airlines and Partners Included:
Loyalty Awards
Loyalty Awards 2016

The Loyalty Awards took place on the evening on Tuesday 1st March. The best in the frequent flyer business were recognised and the winners for each category were as follows:

• Best Marketing Campaign – Iberia

• Best use of Technology – Air New Zealand

• Excellence in Management – Air New Zealand

• Best Loyalty Partnership – Finnair Plus

• Supplier of the Year – Loyalty Partner Solutions

For full details on the award winners please read the press release.

Loyalty TV
A two-day opportunity to network and get new ideas
Head of Loyalty, Global Hotel Alliance
Thanks for organising another event that balances well between entertaining sessions and network time
EVP Global Business Development, LRG Rewards
A live benchmark of the loyalty industry
Non Air Rewards Manager, Club Premium
Inspirational, and update in other loyalty programs
Manager Non Air Partners, SAS
Team Leader, Turkish Airlines
A exceptional opportunity to meet with peers, industry partners, new service providers and system integrators
Manager Loyalty Operations, Air Mauritius
Simply Excellent 
Marketing Manager for the Americas, Sixt rent a car
Useful, needed, good place to extend horizons and get new contacts
Partner Services Director, BalticMiles
Very interesting conference that I will recommend to my colleagues
Product Manager, Amadeus
Good representation from airline and travel loyalty programs makes this a great networking platform
European Affinity Leisure Business Development Manager, Enterprise Holdings
Director Marketing, Mahan Air

Part of our on-going commitment to provide sponsors the best platform in which to interact with existing and future clients at our conferences, is to offer a new way of positioning your company as thought leaders within the Loyalty industry. To find out more about working together with Airline Business to produce snap shot insight reports and the way in which they can be delivered, speak to our sponsorship team.

Register your interest for 2017
Networking & Entertainment

Sponsorship & Exhibition
Headline Sponsor
Gold Sponsor
Silver Sponsor
Bronze Sponsor
Tourism and Media Partner

Flightglobal and Global Flight are delighted to bring to the market Loyalty 2017 and the Loyalty@Freddie Awards Conference, designed to facilitate innovation sharing, networking and best practice. Over 450 people are expected to attend. If you would like further information on how you can be involved through our sponsorship packages, please contact the sponsorship team to discuss your requirements.

Loyalty@Freddie Awards Conference 2016

The Loyalty@Freddie Awards Conference will return on April 27-28, 2016 in Las Vegas, USA. This conference showcases the best practice of previous Freddie Awards winners, delivering invaluable insights to all delegates.